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簡介：山東定陶有許多關於范蠡的遺跡，後世傳説范蠡辭官隱退之後定居陶邑，化名陶朱公，而陶邑也因此改名為定陶，當地人供奉范蠡為財神。相傳陶朱公曾改良當地的陶器來販賣，又發明了馬幫的商業模式，這些都反應了東周時期我國社會經濟的發展狀況。節目中探訪了定陶現存的商祖范蠡的遺跡。收起
財神范蠡 走遍中國 20110428
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