Automobile industry leaders are gathering in Busan, South Korea to see the latest in car design and technology.

230 new models are on display at The Busan Motor show -- with high-performance, eco-friendly cars taking center stage.

One of South Korea's top carmakers, KIA, introduced South Korea's first electric self-driving car. The company says its "Soul EV" will take the industry one step closer to achieving completely driver-less transportion.

Hydrogen-fuelled cars are also gaining attention as a green alternative to gas-fueled transport. The Mirai, from Toyota, emits no green-house gases at all.